LG Prada 3.0 (also branded as Prada phone by LG 3.0) is the third and final smartphone in the LG Prada phone series. It is the successor to the LG Prada II and the LG Prada.
The device was marketed as a premium high-spec limited-production luxury phone on the weight of its Prada branding.[2] LG and Prada featured a number of celebrities in their marketing campaign for the phone.
Launch and availability
At its UK launch near 27 January 2012, the phone's no-contract retail price was approximately £430.[3] Shortly before late May 2012, it was £400; after May 31, the price was reduced to £239.99;[4] and in September 2012, the price was further reduced to £149.[5]